This is my short depth of field image.

This is my long depth of field shot.

This is the photo montage i created.

This is the shot i took for exploring perspective.

This is my macro.

This is the picture i took for manipulating colour.

This shot is the one i took for the criteria of exploring colour.

This is a picture i took for my photography assessment. In the assessment we had to make a portfolio of images focusing on certain aspects such as long and short depth of field, macros and exploring colour and perspective. for this shot the criteria was to take a night shot.

This is me as a turtle. During our drawing for digital arts class we had to place our face on another persons body. I chose to put my head on a turtles body and if i do say so myself i make one damn sexy turtle!

This is another composite i created in the drawing for digital arts class. with this one we had to make a fruit composite.

This is a peice i created in our drawing for digital arts class, where we had to make a composite about car racing and use the title "burn some rubber". In mine theres an angel and a devil that are gonna race, and gumby's the flag dude.

This is the same poster featured in the previous blog. The only difference being that in this one the characters are saying witty phrases. Luke and Alera however didnt like the genius that is my humor and so i didn't include it in the original. But i thought that it would be unfair not to share this one with the world so i am posting it also.

This is the poster we created using our cartoon characters. This one is my second attempt as the first one unfortunatly didn't save due to computer errors. It's not quite as good as the first one but most things never are!.

this is my city vector that i created as part of tuesday mornings class. The objective was to draw a black and white cityscape as we see it in our minds. we then took it into illustrator and vectored it.

This is the vector we had to do of the earlier posted circus picture. I'm still new to vectoring so it's a little shabby but overall not a bad effort

This is super Goober the hero. He has the ability to shoot goob balls from his hands, fly and he also has super speed. He is always around to thwart Barry's plans and save the day!.

This is Sticky Steve another of super Goobers gang, he can blend in with his surroundings and he he has awesome kung fu moves.

This is pupil Pete the giant Eyeball. He's one of super goobers right hand men, he has laser beam eyes and x-ray vision.

this is Norm another of my tuesday morning characters. He doesn't have any abilities hence the name "Norm" but he still contributes to the team by using his brain and coming up with ideas.

This it the Vector of Barry Bacteria that i created in tuesday mornings class. Barry is one of 5 characters that we had to create. Barry is an evil genious who is always trying to get the city of Goobsville under his control.

How merchandisers make unpackaged products appear more appealing to consumers
It’s a know fact that packaging helps to sell a product by making it more appealing to consumers. So if a product has no packaging, then how do you make it more appealing? I chose three different unpackaged products and spoke to those who sell them. The three products I chose to focus on were shoes, cars and musical instruments. In regards to the shoes I spoke to Monique from Evans shoes, who told me that it’s all about the display. The way you set out each type of shoe is very important for example never mix the types together, dress shoes with dress shoes and sports shoes with sports shoes. Jazzing up the display’s with pretty eye catching colours and other products like hand bags or things that relate to the type of shoe also helps.

When looking into the cars I spoke to Jarred from Wagga Motors. The first thing that Jarred told me they do is to dress the car up. Examples of this would be adding alloy wheels or a spoiler or some sort of physical feature that will make the cars appearance more attractive. Another thing he mentioned was that they keep the cars and the area they are in very clean. A nice clean shiny car has a much better chance to be sold than a dirty one. Car dealers also use signs and stands which list the cars features and sale material. Things that might be put on the stands would be features like air conditioning, power steering and air bags as well as the warranty offered with the car and any special deal that might be being offered when purchasing that vehicle. Something else that jarred didn’t mention but that I think would add to the appeal would be the colour of the car. I feel that brighter more eye catching colours like red or bright blue would be more attractive than plain white or black.

The third item I selected was the musical instruments. For this I spoke to Nick from Custom Music. A big thing that he said they use is banners to endorse the product. A banner in some respects is just as good as packaging, it can be colourful and eye catching and contain a lot of the physical attraction of packaging. Nick also said that brand names help to sell the product, the more well known the brand the more likely it is to be sold. In regards to the brand Nick also said that they display the instruments accordingly, So they sort and display them by brands so all the Fenders and displayed together in one section and all they Montery’s in another. Another thing Nick mentioned about the display is the spacing they use. He said that they display the instruments evenly so that the same amount of space is between all the instruments. Doing this helps the appearance of the display because it makes it appear more organized and less cluttered and messy. As with the cars they also keep them clean and free from dust that may settle.

In brief the main ways to make unpackaged items more appealing is to keep them clean, display them attractively and efficiently, use banners and signs and make sure all relevant information that may improve the products chances of being sold is somewhere on or near the product i.e. the banners and signs.

Maltesers
Form
The colours used on the maltesers packaging are a bright red used for the background and large white font. The use of these colours make the packet stand out because the bright red catches your eye and the white font can be read from a reasonable distance. This is a good colour combination as they go well together and don’t clash and make the products name hard to read.

The brand name of this product is obviously maltesers. This is a fairly well known brand name due to TV and catalogue advertisements. By being such a well known brand and one of the only ones of this particular product it will improve it’s chances of sale as because mentioned in the cocoa, people associate brand names with good quality.

The images used on this packaging are of the product itself. The malteser balls both full and half so to see the centre, are spread out across the front of the packaging with only one on the back. The only other pictures featured on the packet are that of the opening instructions on the back of the packet.

The typography on this packet is a large rounded font similar to a cooper black or forte font. It is white with a black out line and a thin inner glow. The way the typography is placed on the packet is in a slight arch like way as the font starts larger then gets slightly smaller as it progresses across the packet. By having the font so large it allows the consumers to clearly see what the product is from both close up and at a slight distance.

There aren’t really any logos featured on the malteser packet. The only thing that could be possibly seen as a logo would be the image of the half a malteser on the back. This image is surrounded by a thin white box with an arrow pointing to the chocolate saying ‘delicious’ and one pointing to the malt centre saying ‘light and crunchy’.

The design style used for the malteser packaging is consistent throughout the whole of the packet. Both front and back have a red background, all font is white and the same images are used for both the front and back. Both the front and back also feature the phrase “crisp malt centres covered with smooth milk chocolate”.

The information found on the packet is mostly just the basic information you find on most packaging, the ingredients, the nutrition information and a brief blurb on where the product was made and where to contact the manufacturer. As well as this though there is a small box of information regarding the guarantee of quality and a number to call if the product you bought does not match the description they have written in that section.

The geometric shape of the malteser packet is a bag. It has a front, a back and no sides although when open and full it gives the appearance that it does have sides.
The only icons used on this packaging are the above mentioned instructions on opening the bag. It has three images, the first being the unopened bag with a hand showing you where to start opening. The second is the hand at the other end of the packet indicating where you need to tear to. The last is of the open bag with a hand reaching in insinuating that they are now ready to be eaten.
Function
The product packaging of this item is a thin plastic type material bag.

The construction of the packaging is there is a long rectangular shape of the material to start with. Each end is then taken and folded so that the meet in the centre of the bag with a slight overlap. It is then glued together at the bottom of the over lap so that the packet has a small flap down the back. Each of the ends are the glued and sealed and the package is complete.

The size of the maltesers packets varies depending on how large a bag you get. This particular malteser packet is about 22 centre metres long and about 12 and a half centre metres high with the net being 165g.

The protection that the bag offers for the product is not that great. It’s not however that necessary as the maltesers themselves have a thick layer of hard chocolate that protect the inner easily crushed malt, and let’s face it who really cares that much if they are a little crushed they still taste good and that’s the main thing.

Overall i feel that the malteser packaging is both effective in form and function. While there are clearly a few small issues with the function of the packaging for example it’s lack of sufficient protection, the form is really well set out and uses colours well and has just the right amount of images so they’re there but not too cluttered and messy. I love the font and the way they set it out it’s very attractive and clear to read which are both necessities when it comes to typography.

Elastoplast Shrek Bandaids

Form

The colours that are used on this packaging are orange and purple with a floral like pattern in the purple section only. It seems these colours are quite popular as the Cadbury Cocoa also used them for their packaging. I think the reason for this is they go well together and don't clash with each other.

The brand name for this product is Elastoplast. Whilst not being the best know brand for bandaids, it is still reasonably known. Unlike food the brand of the product is not as highly regarded to determine the quality of the product. With products like bandaides and such the brand name doesn't really play a large part in the consumers decision to purchase as they all do the same thing and taste is not an issue.

The images used on this products packaging are the characters from shrek. This is because the product itself also uses these characters. It also has images of the bandaids and the different characters that appear on them. It's a well know fact that products that include childrens cartoon characters sell better as children love them so parents are more inclined to buy them for this reason alone. It attracts the children to the product which is why there are calls to have this form of advertising banned on junk food products.

The type of typography used on the packaging is a basic bold, white, shadowed font for the brand name and the green shrek writing underneath. On the back of the packet the type used is the same as the brand name but smaller and less bold. It uses the colour white as this can be easily seen on top of the purple backdrop.

Theres not a great deal of logo's featured on the packet except for those of shrek and of course Elastoplast. The actual writing of shrek is the logo featured in the films. It also has a sheild at the top of the packet with the shrek 's' and a crown above it. It also has a very small 'Shrek the third' logo underneath the images of the bandaids on the back of the box. The Elastoplast logo is the text mentioned above in a red and yellow box with a white border which also seperates the red and yellow inside the box.

The design style of this product is a simple orange and purple(mostly purple) back drop with images of shrek characters and the bandaids inside placed on top of it. On the front there's a big image of shrek in the bottom left corner and a couple of bandaids beside him, with the brands logo in the top left corner. The back is completly purple with around 5 images of bandaids with different characters on them.

The information that is included on this products packaging is, how to use the product correctly, the distributor info, the address of Elastoplast and a breif description of the product and it's benifits. It also has the different sizes of the bandaides inside and their exact measurements.

The geometric shape of the packaging is a rectangular box with a small tag like thing on top so the product can be hung up.

Icons featured on this packaging are an arrow pointing down to indicate that you need to push to open, as mentioned above it has images of the two different bandaid sizes to visably show the difference.

Function

The size of the packaging is quite small which is to be expected given what it houses. It's fairly thin with the box being around 11cm high and 8 cm wide with the thin flap at top being about 1 and a half centre metres high and around 7cm wide.

The construction of the box is done in the same way that all boxes are put together, it's glued in the necessary places and has the bottom closed of and the top being the opening

The protection that this packaging offers for the product is very reasonable as the product is small bandaids. In fact i'd go as far as to say that it is unecessarily good as the product is unbreakable and therefore would be just as safe in a plastic bag. The packaging is clearly more for appearance.

Overall in my opinion the packaging sells the product well. As with the Cadbury Cocoa it uses colours effectivly and places the cartoon images largely in places where they will be well seen. As stated above the packaging is more than adequate protection wise and all information is clearly printed and easy to read.

Cadbury Bournville Cocoa

Form

The colour's used on the Cocoa packaging are mostly orange, purple and white. These colours i find blend well together and give the packaging a pleasent appearance. In my opinion products that use brighter colours catch your eye more than those that use bland weak colours like black and white. The way in which the colour's are placed on the packaging in a swirl like pattern adds to it's attractivness.

The brand name for this product is one of chocolates, especially in australia, most well known brands Cadbury. The addition of the brand name gives the product credibility as it is a well advertised therefore well respected brand. I don't think i've ever met anybody who doesn't know or has never heard the cadbury jingle "wouldn't it be nice if the world was cadbury". Alot of people want quality especially in chocolate( at least i do!) and given that cadbury is so well know people associate it with quality so in turn prefer to buy it over lesser known brands.

The image used on this packaging is a pile of tasty looking chocolate hedgehogs. The main purpose of doing this is to show the consumers the sort of things the product can produce as well as making you hungry! I find that if you can visually see the product you are purchasing it adds to the appeal.

The typography used on products is very important. It needs to be eye catching and attractive yet clear and concise. The type of typography suitable for the packaging depends on the product and who it is aimed at. If the product is bubbles aimed at children then a fun big font such as alba super or jokewood would be appropriate. In this case the product is cocoa aimed at older women so it uses a simple typography similar to Times new roman which suites the product yet still looks good.

The logo used on this packet is obviously the cadbury logo. The cadbury logo consists of white swirly joined font in a purple oval. By adding this to the packaging it affirms who the product belongs to and of course again adds credibilty to the procuct.

The design style of this products packaging is mostly orange down the bottom that comes up in swirly fashion with white underneath the swirl and purple above the product uses the same design style for all side of the packaging except the back, with the differnce being it is mostly all orange with the front design in a small bow in the top left haned corner.

This product is a great one for information. Not only does it have all the required thing like ingredients and nutritional info, it also included a recipe for chocolate hedgehogs on the back. As well as the recipe it also provided hints on how to use and store the product and the products website that you can visit for further information.

The cadbury cocoa box doesn't really use any icons except for along the top and in the recipe. Along the top of the box it has a picture of scissors to help indicate the need for scissors in opening the packaging. The other icons found in the recipe section are of a pot on the stove, a mixing bowl with a spoon and a a tray with a thermomotor coloured blue indictaing that the recipe needs to be cooled. The reason that packaging uses icons on top of written instructions is because A) not everyone can read that well and B) not everone speaks english.

The geometric shape of the Cadbury Bournville Cocoa box is your average everyday square. with a plastic bag inside to house the cocoa.

Function

The product packaging for this item is a simple cardboard box. It's not overly thick but is slightly thicker in some places where it overlaps. it's about 9 and half centre meters high and about 5 centre metres wide.

The construction of the packaging is pretty much like most boxes, glued at the bottom with two flaps at the top and a seal with a slot to put it so the box can be closed after it has initially been opened. It has been sealed in the necessary places with a clag like glue that all boxes use to be sealed.

The size of this packaging is not overly large. As mentioned above it's about 9 and a half centre metres high and about 5cm wide. The net weight of the product is 125g which in retrospect is not all that much so that itself gives an indication as to the size of the box.

The protection that this packaging offers the product is fairly reasonable. It's not as good as some products packaging such as fragile and breakable items would be but in terms of what it's protecting i'd say it's adequate.

Overall i'd say that this packaging is effective in both form and function. The colours are eye catching and don't clash, it contains all needed information, and then some as well as being a stable well built package to carry it's contents from A to B safely. The addition of the Hedehogs is a great idea as it gives the overall presentation a boost.

this is an image that i took for my photography assessment, i have the feeling i've already blogged it but i just love it so meh it's all good.

this is another drawing we did in class where we were told to think of the word circus and draw what we saw when we thought of the word.

in this one we had to create a peice around the saying "treat your mind like a bad neighbourhood, don't go there alone" so it needed to have a dark feel about it.

This is a detailed art peice we did in class where we had to use the left side of our brain to draw a detailed black and white pattern.

This is a mosaic that we did in class one day.

this is a picture i did of my baby neice taylor.

this is a picture i did of my two neices caitlin and taylor.